Making the Invisible Visible

We live in a world where real-time information is everywhere. We check our smartwatches to see how many steps we have and our phones to see live traffic before we leave the house. We've come to expect this kind of "instant insight" in almost every part of our lives - so why should the infrastructure that protects our people, homes, and businesses from flooding be any different?

At Opti, we believe that "smart" is now the standard for stormwater. For over a decade, we've worked to move the industry away from "set-it-and-forget-it" passive systems and towards systems that can be monitored and controlled in real-time. Every year, Optis come together in Boston to explore new ideas and grow as a team; recognizing that a full solution is about people, product, and process, we use this time to align on our vision. During our most recent Company Summit, we focused on the theme "Making the Invisible Visible" and discussed how using clear data can take a complex, "invisible" underground system and turn it into something easy to see, understand, and manage.

We are so committed to this vision of modern asset management that we are leading the industry again: Standard annual performance reporting is now included in every Opti subscription. Opti customers gain total confidence in their investment and the data needed for future decision-making. These automated performance summaries eliminate the guesswork by showing precisely how much water a system has managed and how infrastructure is performing for the community.

In this edition of OptiConnections, we're diving deeper into these new reporting features and how they help create a more resilient future. Read on to explore our latest project milestones, upcoming events, and more ways we are working together to make the invisible visible!
 

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The Opti team enjoying homemade tiramisu as part of an Italian-themed cooking
class in Boston during the Company's Annual Summit.

 

OptiReporting: Making the Invisible Visible

We use data to track our heart rates, our traffic, and our cars. Why not our infrastructure?! For over 10 years, Opti has been turning "invisible" water data into instant, actionable insights. We believe data isn't a luxury - it's a necessity for public safety. That's why every Opti subscription now includes standard annual reporting! 
 

Opti Welcomes A New Team Member!

Mary Corasaniti recently joined Opti as a Customer Success Engineer, where she supports the deployment and optimization of smart stormwater systems. With a background in electrical engineering and experience working on IoT-based monitoring platforms, she brings a strong mix of technical problem-solving skills and customer-focused support. Mary is passionate about applying technology to real-world infrastructure challenges. Outside of work, she enjoys backpacking, hiking, and exploring new places.

Smart Tech Driving Resilient Growth

As Bentonville, AR, continues to grow, Walter P Moore is leading the way in resilient design by using Opti's Continuous Monitoring and Adaptive Control (CMAC) technology to maximize the performance of stormwater assets. This project is a prime example of how Low Impact Development (LID) and digital technology can work together to protect water quality and support community growth. Read more about the project in this article from Informed Infrastructure:
 

Smart Infrastructure Reclaims Significant Taxpayer Capital

Facing frequent road closures and neighborhood flooding, the City of Statesboro, GA transformed Lake Sal from a static pond into a "smart" reservoir. By deploying Opti's Continuous Monitoring & Adaptive Control (CMAC) system, the city achieved over 10x the storage capacity of a traditional alternative at approximately 60% of the cost - saving taxpayers over $300,000. This project was the culmination of teamwork among Opti, design engineer (GMC), infrastructure solution provider (Oldcastle Infrastructure), and contractor (Envirotrac).
 

Building Resilient Watersheds, Together

Discover how creative funding and cross-sector collaboration are lowering barriers to watershed work in this recent webinar featuring Viktor Hlas and Lindsay DeMarzo. Watch the recording to learn how Howard County, MD is leveraging smart management for measurable water quality benefits at Troy Hill!
 

Agile Strategy for Future-Proofing Watersheds

In the NEWEA Winter Journal 2025, Opti CEO David Rubinstein advocates for an "agile" paradigm shift in stormwater management, moving from static, passive infrastructure to proactive digital control. He outlines how this strategic transition to adaptive technology enables communities to future-proof their watersheds against modern climate realities more cost-effectively than traditional construction.